Monday 29 December 2008

Wag the Dog

For another example of movies derogating the Public Relation Industry , you must watch Wag the Dog . There is a scene where The Hollywood producer helping the White House advisor “create” a war exclaims, "It’s 100% fake but it looks 100% real." After listening to this I would kind of or completely believe that Public Relations is all about lies and cover ups. 

Watch Robert De Niro convince the producer to digitally develop a war scene - here. And , once he has talked him into doing it , you can see how manipulatively the war scene is done up - here

Following is a dialogue conversation from Wag the Dog ! 

Get the President re-elected, covering up secret meetings, advising the press

office.
”Tell them he is sick in China"
Getting press officer to address the press, "There is no B3 Bomber…get you
office to deny it"
"Change the story, change the lead"
"Distract the media for two weeks until the election. Fake a war with Albania,
they seem shifty stand-off-ish, know one knows anything about them"
"There is no B3 Bomber Sweetie"
"Is it true?"
"Who can Say"
"People remember Slogans, not the war, its show biz"
Produce a "pageant" theme song, visuals, content analysis of paper.
"All Papers are in remission, no mention of the fire fly girl"
Throwing shoes in trees "Good Old Shoe" theme song too -make sound old
and crackly Courage Mom slogan” The spin of events, not the events
themselves"

I think its needless to mention , the kind of impression it sends across ! 

Sunday 28 December 2008

Thank You For Scoffing







My mind has millions of  thoughts crossing across and all sorts of questions popping up.

One of these thoughts which I stumbled across is - what sort of PR have movies done for the Public Relation Industry. Following which I could not resist watching a few movies which have apparently been made around the Public Relation Industry or portray a public relation practitioner as their main protagonist. To begin with I watched Thank You For Smoking , which indeed is a interesting piece to spend two hours on. But at the end of it , it would not lend the viewer a perspective in which he can see the PR industry in a good light. The poster for this movie read - Don't hide the truth , Just filter it. Now what kind of influence is this going to be on someone who is still in the beginner stages of forming an perception about this industry.Also , Aaron Eckhart who plays Nick Naylor in the movie is titled as the merchant of death. Now , he was certainly not trying to kill people but plainly serving his client which any other lobbyist would do for his respective client. 

Friday 26 December 2008

SAD BUT TRUE !


The industry which is devoted towards creating identities and building reputations is a lost identity amongst the common man !

A few interviews with people on the streets made my jaw drop .


Watch how people are just simply blank about the industry here .  

Also watch how a few others try to give an generic overview without knowing too much here .  

Public relation lacks an identity because it means so many things to people .With so much of the population moving into the PR industry , it is high time it evolves into a genuine industry. PR does not only comprehend of communication and does not only deal with what to say and how to say. PR also involves deep strategic thinking and good business.

If I am allowed to make a suggestion to the Public Relation Industry across the world , and if they are receptive to what I suggest - Please hire someone to do PR for you and create some buzz ! 

 

 

WELCOME READERS

Hello 

Most of you must have spent your time today shopping in the colourful streets of London and scrutinizing all possible stores for the best buys. But I have spent most of my time today , amusing myself with the ironies of life.Have you ever wondered that the Public Relation Industry across the world is leaving no stone unturned in changing and building reputation for millions of their clients.But unfortunately , that is the one thing they have not been able to do for themselves.Why is the Public Relation industry subject to so much derision and contempt ? Who is doing good PR and bad PR for our very own Public Relation Industry ? 

Watch this space for further postings...Please spare some of your thoughts too ! 

Thursday 25 December 2008

Merry Christmas


Hey Guys  ! 

Wish you a merry christmas....

Cheerzzz...